Here comes Max: How Netflix wants to gamify your movie recommendations

Reblogged from GigaOM:

Netflix (s NFLX) Max, which was first spotted by The Noisecast, has been made available to some PS3 owners through the most recent update to the company’s PS3 (s SNE) app. We just checked and didn’t have access to Max yet, but early users have been describing it as a kind of You don’t know Jack meets Siri: Max audibly talks to viewers and prompts them to answer a number of questions to find new movies.

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